AppSumo - The Best Lean Startups in America

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As with all great startup stories, AppSumo begins with someone addressing a need. This time, it was Noah Kagan, who was working with a Facebook games company. Through interaction with partners of that company, Kagan discovered that many businesses and users were having a hard time discovering innovative applications and web products.

Kagan realized someone could offer a product that connected those innovative products and services with the market. Using open–source code, Kagan built part of his product and hired an outsourced coder for a total of $60 to do the rest. The same month, he launched AppSumo, which was to offer deals on products Kagan found online. The first deal he offered was a pro account at Imgur for 50 percent off. Advertised on Reddit, which is a clever target audience crossover decision, the deal sold to 200 buyers.

David Cramer then joined Kagan as a cofounder. The two rebooted AppSumo with updated code and a new offer. They sold 500 of the new offer. The pair continued in a rinse and repeat pattern, learning as they went. Within a few years, the startup boasted 200,000 subscribers and a growing network of customers, startups, and advertisers. 


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Ross Blankenship is the "expert on venture capital and angel investing" for startups and investments for venture deals. He is also a proven entrepreneur, and the Founder and CEO of AngelKings.com. Ross Blankenship has made more investments in venture capital before the age of 30 than most venture capitalists have made in a lifetime. As a venture capital expert on startup funding, Ross Blankenship continues to advise media outlets on upcoming SEC rules, been a mentor for startups, and helped accredited investors make investments in the highest ranked startups. Ross Blankenship has successfully founded several companies and now manages a Venture Capital fund focused on early stage, high growth startups in sectors such as mobile, cybersecurity, cloud computing and biotechnology. Learn more about Ross Blankenship, and how to become a successful, early investor at http://AngelKings.com.