#angelinvestor

Startup Investing: 3 Things Every Investor Must Know

Thinking about how you can invest in startups? 

As our funds and team are now filled with top angel investors and venture capitalists, we are happy to tell you learning how to invest in startups is the single most important and valuable thing you will ever do once you have the capital to deploy into top startups.

Here are three things about venture capital and startup investing you need to remember: 

1) Invest in people.  Every founder should be vetted and you must know their backstory, before you invest. But at the end of the day, a company is nothing more than the founders and CEOs who run them, which is why you must always consider who's in charge before investing.

2) The product must fill a need or change consumer psychology/behavior.  If the product is merely a mirror of an existing idea or concept, and lacks originality of ingenuity, it's not the right fit. 

3) Invest, and be patient.  Startup investing at Angel Kings is profitable, big league!  However, we do want to be clear that our goal is to invest in the first seed rounds in companies that will go public vis-a-vis an IPO.  Thus, this process can take 3 to 7 years on average (sometimes longer), but the potential for a 100x return does exist... and sometimes greater.

Be sure to subscribe to our Newsletter on How to Invest In Startups by visiting our homepage (AngelKings.com).  We have tons more to share with you soon.

The Angel Kings Team

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The photo herein is a picture of investing expert Ross Blankenship meeting with InDinero CEO Jessica Mah.  Blankenship is a successful investor in top startups like InDinero and believes firmly that Mah represents rule #1 about why you should always look to people first, before you invest!

Top Predictions of the Next Billion-Dollar Cybersecurity Startups

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Lookout Security

Lookout customizes cyber defense for the mobile market by using predictive analysis tools to plan for threats before they become a problem for users.  The company now boasts more than 60 million users, including organizations such as AT&T and Sprint. Mobile security is the next frontier for cyber security expansion.

BlockScore

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In 2014, Blockscore landed $2.4 million in funding for its identification verification product. Marketed as an anti–fraud and compliance product, Blockscore enters the market at a time when newsworthy hacks have made it obvious that simple password protection is fruitless against modern cyber criminals. While Blockscore is competing with dozens–if not hundreds–of security products, it markets itself as the simple, convenient, and effective option. On its landing page, the brand cleverly shows that users can sign up and use the service in the time it would take to read the competition's contracts.

Sift Science

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With more than 191 million digital shoppers in the United States alone, e–commerce sites across all niches are seeing growing business. Along with the increasing revenue comes a growing problem: fraud. In 2012, online retailers lost $3.5 billion to fraud, so it's not surprising that companies are cautious about potentially fraudulent orders.  This is where Sift Science comes in.

E–commerce fraud protection services may seem more difficult to brand, and you might not see a bandwagon potential at first. But consider the need to keep up with competition. Eventually, more retailers will have to buy in to the Sift Science product or risk the loss of consumers whose orders have been incorrectly denied.

We also like that Sift Science is integrated within thousands of websites.  Once you’re able to build dependency, similar to CloudFlare, you’re on your way to becoming a billion-dollar company.

True Link Financial

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True Link Financial offers monitoring and education tools for older adults and caregivers to help seniors avoid fraud and scams. Few cyber security companies dared to tackle this niche for the older generation Americans.  We are fascinated by the potential here.


You can also sign up for our course and get inside access to the hottest startups and investors in the world. 

We’ll help you find the next billion-dollar startups so you can be part of the future and get an enormous return by angel investing.

Picooc - Review of the Top Hardware Startups

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Picooc is a Chinese health device maker with some products that are similar to US–based Fitbit, which we covered in chapter 6. Through two investment rounds, Picooc raised a total of $25 million. By its second round of funding, which garnered $21 million of that total, Picooc was already known for its flagship product: a smart body scale that integrates with fitness apps and other devices.

Picooc's scale lets users see metrics such as body water, muscle mass, body mass index, and body fat. Users can tie that data to a fitness tracking application, which integrates the information with user–entered figures and data from wearable fitness devices. The result is comprehensive fitness tracking in a world where users globally are becoming more health conscious and more aware of how data can tell a story about fitness.

Picooc certainly isn't first to market, and its products do bear some similarities to products from Fitbit. Where Picooc wins–and investor interest comes into play–is that it beat Fitbit to the ample Chinese market. And it did so at a lower price point. Picooc's scale retails for around $72 in China; comparable Fitbit scales, which didn't launch in China until June 2014, retailed for $198. Anytime a startup can do something as well as or better than the competition and at a lower price point, angel investors should take notice.


Get a copy of our official guide to venture capital and angel investing by becoming a member of Angel Kings - the Angel Investing Experts,. And learn from the angel investing and venture capital expert, Ross Blankenship.

Ross-Blankenship-expert-investor

Ross Blankenship is an expert on startup funding, angel investing and venture capital.

Ross Blankenship is also the Founder and CEO of AngelKings.com.  Angel Kings is an investing platform that provides accredited angel investors the opportunity to invest in top startups and companies in sectors like cyber security, biotech, mobile, data and financial services.  Angel Kings provides both venture capital funds for startup investing as well as private equity funding for early and middle-stage investments.